Sunday, September 21, 2008

Design For Media

The idea for this project was to create a compound shape with organic and mechanical components based off of an adjective. We were given several words to choose from and the word I chose to illustrate was anxiety.
For the first panel, we had to create a parent shape based off of our word and use either a white on black or black on white color scheme. I designed my first shape based off of the word anxiety. I feel the shape represents the word well because it has sharp angles and it gives you a feeling of being overwhelmed and something trying to escape. It has a sort of looming quality about it too.



For the second panel, we were asked to make a composition using our parent shape and three sibling shapes. The design was meant to make people think, "is it white on black or black on white." Here, I played around with the size and perspective of the shapes to further emphasize the word anxiety and create the idea of black on white.









For my third panel, we were asked to turn our shapes into some sort of object and use a monochromatic color scheme. I chose to turn my shapes into monster-like fish. I went with this option because it both fits the idea of anxiety and lends itself towards my original shape. I added scales and fins to make the objects fish-like and gave them sharp teeth to appear more intimidating and creepy. I went with the yellow orange color scheme because it can be associated with danger and anxiety.

In the final step, we were asked to place our objects into an appropriate environment and use either a triad color scheme or a complimentary color scheme. I chose to go with a complimentary color scheme because I felt that yellow orange and blue tend to stand out when placed together and the blue lent itself towards my oceanic environment. I placed the monster-like fish in an ocean environment and used neutral colors to push the objects back into space.